Measuring the success of your text marketing campaigns is crucial to understanding how effective your messaging strategy is and making data-driven decisions to optimize. Here are some key metrics you should track to measure the success of your text marketing campaigns: By tracking these metrics, you can gain valuable insights into the effectiveness of your …
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AT&T, Verizon, and T-Mobile are running high blocking mechanisms across traffic to catch & eradicate texting that looks like “spamming” or deemed overly offensive. Violations of the following rules could result in a carrier ban and you could get permanently blacklisted from the carriers. If a few of your business texts are marked as spam, …
Integrating B2B text marketing with other demand generation channels can help to create a cohesive and effective marketing strategy. Here are some ways to integrate B2B text marketing with other demand generation channels: By integrating B2B text marketing with other demand generation channels, you can create a multi-channel marketing strategy that reaches your audience at …
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In March of 2022, carriers started preventing spammers from taking advantage texting by having businesses verify the use cases they are texting for. 10DLC is meant to keep text messaging a quality channel you and your audience can interact through. To comply, you need to register your organization (brand) and the use cases (campaigns). Otherwise …
Peer-to-peer texting is a powerful way for businesses to connect with decision makers quickly and directly. By using peer-to-peer texting, businesses can send customized messages to large groups of recipients in an efficient and cost effective manner. Whether you’re a small business or large corporation, peer-to-peer texting is an invaluable tool for engaging with your …
Here are some tips for crafting compelling text messages: By following these tips, you can create more effective text messages that will engage prospects and drive conversions.
In a car, at a coffee shop, even a bar….let’s face it work from anywhere is here to stay. Companies have learned they can cut the expensive overhead costs of having employees work from an office building. I read somewhere that Downtown San Francisco commercial real estate could see anywhere from 35-50% vacancy at some …
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You may have noticed your phone receiving “Spam/Scam Likely” calls….and I bet you don’t answer them, neither do I 😁. This is happening because the cell phone carriers have been forced by the FCC to tag a call as such coming from call centers. As a 22 year telemarketing veteran, I’ve never seen the drop …
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